Kellogg Europe joins the EVA
The globally renowned cereal and snack producer, founded more than 100 years ago in the US, is keen to expand business in the vending sector. The Pringles brand is highly associated with out-of-home consumption, and with vending seen as an important on-the-go channel Kellogg’s is targeting growth in the coming years. The Marketing Manager for Pringles, Aisling O’Hara, explained why the company has now joined the EVA, “We’re looking forward to being a member of the European Vending & Coffeeweiterlesen
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